Group Marketing Manager
الوصف الوظيفي
About Hadya Group
Hadya Group is a distinguished developer and operator of premium real estate, hospitality, and destination experiences across the Kingdom of Saudi Arabia. The group curates a dynamic portfolio that spans commercial offices, flexible workspaces, luxury hospitality assets, world-class restaurants, integrated facility management, and residential concepts. Its portfolio includes iconic brands and destinations such as Jameel Square, GRAVITA Co-working Space, SOLO, Mövenpick Hotel Tahlia Jeddah, Rasoi by Vineet, H-Gourmet, and HOMCO, among others. Driven by a commitment to excellence, sustainability, and long-term value creation, Hadya Group designs spaces where businesses thrive, communities connect, and lasting impressions are made. The company’s approach blends visionary design, meticulous execution, and hospitality-led thinking to elevate industry standards and deliver unforgettable experiences.
Role Overview
We are seeking a dynamic and strategic Group Marketing Manager to lead the marketing vision for Hadya Group’s diverse portfolio of destinations and brands. Based in Jeddah, this full-time, on-site role is responsible for crafting and executing high-impact marketing strategies that enhance brand visibility, drive customer acquisition, and foster loyalty across all touchpoints. The ideal candidate will serve as the driving force behind integrated marketing campaigns, ensuring cohesive messaging and premium positioning across digital, print, and experiential channels.
Key Responsibilities
- Strategic Leadership: Develop and implement comprehensive marketing strategies aligned with Hadya Group’s business objectives, ensuring brand consistency and premium positioning across all assets and initiatives.
- Cross-Functional Collaboration: Partner closely with real estate, hospitality, food & beverage, and operations teams to align marketing initiatives with operational goals, customer experience enhancements, and business growth targets.
- Campaign Management: Plan, execute, and optimize integrated marketing campaigns—including digital, social media, content, experiential, and traditional channels—to maximize reach, engagement, and conversion.
- Brand Stewardship: Oversee brand identity, messaging, and visual consistency across all platforms, ensuring alignment with Hadya Group’s premium standards and guest-centric philosophy.
- Creative & Agency Oversight: Lead the development of creative assets, collaborate with internal teams and external agencies, and manage vendor relationships to ensure high-quality deliverables on time and within budget.
- Performance Analytics: Monitor, analyze, and report on campaign performance using data-driven insights to refine strategies, optimize ROI, and demonstrate measurable impact on business outcomes.
- Budget & Resource Management: Develop and manage marketing budgets, allocate resources effectively, and ensure fiscal responsibility while delivering exceptional results.
- Market Intelligence: Conduct market research, competitive analysis, and consumer insights to identify trends, opportunities, and areas for differentiation within the GCC—particularly in the Saudi market.
Qualifications & Experience
- Proven Expertise: Minimum of 8–10 years of progressive marketing experience, with a strong background in brand management, integrated campaign planning, and strategic marketing within real estate, hospitality, or related industries.
- Digital Proficiency: Deep expertise in digital marketing channels, including social media, content marketing, SEO/SEM, email marketing, and performance analytics tools (e.g., Google Analytics, CRM platforms).
- Leadership & Collaboration: Demonstrated ability to lead cross-functional teams, manage external agencies and vendors, and influence stakeholders at all levels with clarity and conviction.
- Analytical Mindset: Strong data analysis skills with the ability to translate insights into actionable strategies and optimize marketing spend for maximum return.
- Communication Excellence: Exceptional written and verbal communication skills, with the ability to craft compelling narratives, present to senior leadership, and build consensus across departments.
- Education & Background: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. A master’s degree or relevant certifications (e.g., digital marketing, brand management) are highly desirable.
- Regional Insight: Prior experience in multi-brand or group-level marketing roles within the GCC is preferred, with a strong understanding of the Saudi market and consumer landscape.
- Organizational Agility: Exceptional organizational skills, meticulous attention to detail, and the ability to manage multiple priorities in a fast-paced, dynamic environment.
Why Join Hadya Group?
As a Group Marketing Manager at Hadya Group, you will play a pivotal role in shaping the future of premium destinations and brands across Saudi Arabia. You will have the opportunity to lead high-visibility projects, work with world-class assets, and collaborate with a talented team of professionals dedicated to creating exceptional experiences. This role offers a unique platform to drive meaningful impact, influence industry standards, and contribute to the growth of a leading developer and operator in the region’s evolving real estate and hospitality landscape.
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