Assistant Marketing Manager

Assistant Marketing Manager

The Assistant Marketing Manager is responsible for leading all marketing activities for TDG across two interconnected mandates: corporate marketing and project marketing. This role requires a marketing professional who can operate as a hands-on practitioner and coordinator of specialist partners, ensuring TDG's brand and commercial standards are consistently maintained across all channels and projects.

Key Responsibilities

• Corporate Marketing:
• Own and manage the TDG website, ensuring content, structure, and presentation are accurate, current, and aligned with the brand.
• Manage all TDG social media channels, including content planning, scheduling, publishing, and performance monitoring.
• Develop and deliver marketing campaign strategies that enhance TDG's profile and reputation with target audiences.
• Plan and manage TDG's presence at events, exhibitions, and industry forums, from concept to on-site delivery.
• Act as the custodian of the TDG brand, ensuring all materials and communications adhere to brand guidelines and maintain a consistent, investment-grade standard.
• Manage marketing budgets, suppliers, and timelines, and report on activity and results to leadership.
• Project Marketing:
• Provide marketing input into TDG's development projects, collaborating closely with the Sales department on positioning, messaging, and go-to-market strategies.
• Participate in project marketing workstreams and, where required, take the lead on them.
• Direct and coordinate external marketing consultants engaged on development projects, setting briefs, reviewing output, and upholding TDG's quality and brand standards.
• Align project marketing activity with sales objectives and wider commercial targets across the project portfolio.

Qualifications and Experience

• Bachelor's degree in Marketing or a related discipline.
• Five to eight years of relevant marketing experience.
• Demonstrated experience across corporate marketing, including website, social media, campaigns, and events.
• Experience managing external marketing agencies or consultants is strongly preferred.
• Experience in real estate, property, or a related project-based sector is an advantage.

Skills and Competencies

• Strong command of digital marketing, social media, and content management.
• Sound commercial judgment and the ability to connect marketing activity to sales and business objectives.
• Excellent written and verbal communication; fluency in English and Arabic is preferred.
• Organized and self-directed, able to manage multiple channels, projects, and partners simultaneously.
• Collaborative working style, comfortable both leading and supporting cross-functional teams.