Digital Product Growth Lead

Digital Product Growth Lead – Drive Strategic Expansion for Tharwah Technologies’ Digital Platforms

At Tharwah Technologies, we are seeking a visionary Digital Product Growth Lead to spearhead the commercial transformation of our cutting-edge digital platform portfolio. This is a dynamic, high-impact role designed for a strategic builder who thrives at the intersection of product innovation and market execution. As the architect of our go-to-market (GTM) strategy, you will bridge critical functions—product, marketing, sales, and customer success—while establishing a scalable, AI-driven growth engine tailored to the Saudi and GCC markets.

In this pivotal role, you will not only refine product positioning, pricing, and packaging but also orchestrate the full lifecycle of commercial success—from demand generation and customer acquisition to retention and revenue optimization. Your leadership will ensure seamless alignment between technical readiness and market validation, positioning Tharwah as a leader in digital transformation across key sectors.

Key Responsibilities

Your strategic and operational responsibilities will include:

• Define and execute compelling product positioning, pricing models, and packaging strategies that resonate with enterprise and government buyers in the GCC.
• Build and optimize demand-generation frameworks across digital and traditional channels, ensuring targeted outreach to high-value segments in Saudi and the broader GCC region.
• Own end-to-end revenue growth by driving qualified pipeline creation, conversion, and retention—leveraging data-driven insights to maximize customer lifetime value.
• Establish and scale foundational infrastructure, including CRM systems, marketing automation platforms, and advanced analytics tools, to fuel AI-enabled growth initiatives.
• Develop high-impact sales enablement assets tailored for founder-led and relationship-driven sales models, ensuring alignment with Tharwah’s value proposition.
• Lead customer-centric initiatives, including onboarding, activation, and feedback loops, to enhance product-market fit and drive advocacy.
• Scale a lean, agile growth team aligned with commercial milestones, fostering a culture of innovation and accountability.
• Sequence strategic launches of Tharwah’s digital platforms, prioritizing market readiness and high-opportunity segments.

Qualifications & Expertise

We are looking for a seasoned professional with:

• 8–10 years of experience in B2B SaaS, digital platforms, product marketing, or growth—with a proven track record of launching products and driving revenue or pipeline targets.
• Deep expertise in AI-enabled GTM tools and modern growth technologies, including CRM, marketing automation, and analytics platforms.
• Industry-specific insight into the Saudi and GCC enterprise landscape, with a preference for experience in HR or government-adjacent sectors.
• Bilingual proficiency in Arabic and English, enabling seamless communication across diverse stakeholder groups.
• Strategic agility to operate at both the macro and tactical levels, thriving in fast-paced, lean environments where execution meets innovation.

Why Join Us?

Tharwah Technologies offers a competitive compensation package aligned with your experience and impact. Join a mission-driven organization committed to fostering diversity, inclusivity, and excellence—where your leadership will shape the future of digital transformation in the GCC.