Graphic Design & Digital Marketing Officer

Position Overview

We are seeking a highly skilled and creative Graphic Design & Digital Marketing Officer to join our dynamic team in the Riyadh Region. This full-time, on-site position is pivotal in shaping and executing the visual and digital strategies of the Saudi Society of Optometry (SSO). The successful candidate will be responsible for designing compelling visual content and digital marketing materials that align with SSO’s brand identity and strategic objectives. This role demands a blend of artistic talent, technical proficiency, and strategic thinking to enhance our organization’s online presence and engagement.

Key Responsibilities

The Graphic Design & Digital Marketing Officer will play a central role in the following areas:

• Visual Content Creation: Develop high-quality graphics for digital campaigns, social media platforms, presentations, and print materials, ensuring adherence to established brand guidelines and maintaining a cohesive visual identity.
• Digital Marketing Support: Prepare and optimize visual assets for web and social media channels, including banners, infographics, and promotional materials to drive engagement and awareness.
• Brand Consistency: Collaborate with internal stakeholders to understand communication goals and translate them into visually compelling designs that reinforce SSO’s mission and values.
• Production Coordination: Prepare final design files for production, ensuring accuracy and quality. Coordinate with printers or external vendors as needed to deliver materials on time and within specifications.
• Performance Analysis: Monitor the performance of digital content and campaigns, analyzing metrics to identify trends and recommend data-driven improvements to enhance reach and impact.
• Cross-Functional Collaboration: Work closely with marketing, communications, and other departments to align design and digital strategies with organizational goals, fostering a collaborative and innovative work environment.

Qualifications & Skills

To excel in this role, candidates should possess the following qualifications and competencies:

• Technical Proficiency: Strong expertise in graphic design, including logo design and branding, with the ability to create clear, compelling visual concepts using tools such as Adobe Photoshop, Illustrator, and InDesign.
• Digital Marketing Knowledge: A solid understanding of digital marketing principles, including social media content creation, basic analytics, and optimization techniques to maximize engagement.
• Project Management: Proven ability to manage multiple design projects simultaneously, prioritize tasks effectively, and meet tight deadlines in a fast-paced environment.
• Communication & Collaboration: Excellent verbal and written communication skills, with the ability to articulate design concepts and receive constructive feedback. Experience working in cross-functional teams is highly desirable.
• Educational Background: A relevant diploma or bachelor’s degree in Graphic Design, Visual Communications, Marketing, or a related field is preferred. Additional certifications in digital marketing or design tools will be considered an asset.
• Language Proficiency: Fluency in Arabic and strong English language skills are essential. Prior knowledge of the healthcare, medical, or optical sector is a valuable addition to your profile.
• Industry Experience: Experience working within nonprofit organizations, healthcare institutions, or professional associations is advantageous, as it demonstrates an understanding of mission-driven communications and stakeholder engagement.

Why Join Us?

As a Graphic Design & Digital Marketing Officer, you will have the opportunity to contribute to a prestigious organization dedicated to advancing optometry in Saudi Arabia. This role offers a platform to showcase your creativity, leverage cutting-edge design tools, and make a tangible impact on our digital presence and community outreach. If you are passionate about design, digital marketing, and healthcare advocacy, we encourage you to apply and become part of our mission to promote eye health and professional excellence in the region.